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WARNING!
Marc
Issue - THE BEAT MAGAZINE - 1987
The following interview with Matt Johnson of The The, conducted
by Marc Issue, includes certain words, phrases and ideas which
some readers may find offensive.
The day I went to interview Matt Johnson, I found him in the
world famous offices of Some Bizzare, vetting the guest lists
for the premiere of his video album, Infected, with his world
famous label manager Stevo.
A suggestion had come through from the record company releasing
the new album that certain celebrities should
be invited to the premiere, by way of a sweetener for the
popular press. Controversy raged.
Whilst it was clear that the scabrous illiterate hacks from
the daily newspapers would be more likely to write about the
event if they spotted established persons of the Epic roster
gracing the proceedings with their presence, it was felt that
publicity gleaned from the backs of such people was not the
sort of publicity required. No celebrities of that nature
were to be invited. It does the heart good to see that there
are at least a few people in the fly, foxy world of pop promotion
who dont believe that any publicity is good publicity.
It was all the more heartening to see that Matt Johnson can
afford the luxury of principles at this very crucial juncture.
Had he been greener, he might have acquiesced to this (very
usual) sort of arrangement. But he aint green. He has
been here before
.
Matt Johnson, otherwise known at The The, is a young south
Londoner, who at the age of 25, has spent roughly half his
life as a musician, at first as a casual performer in youth
clubs and all sorts of odd joints (employing home made instruments
constructed of cardboard boxes and rubber bands!!! Fact!),
later as a member of The Gadgets, a relatively undistinguished
Noo Wave Combo, and more recently as a sole member of The
The.
His remarkable talent for pertinent lyrics and memorable music
has been evident from a very early stage in his public career,
and he has been tipped for great things for a very long time.
His first solo album, Burning Blue Soul, was released in 1981
by the newly hatched 4AD label. It was hailed, but cautiously;
the material was submerged in dollops of raw sound which frankly
did little to enhance the content.
1983, however, Soul Mining announced to the mainstream that
Matt Johnson was a new force to be reckoned with. Soul Mining
has Massive Commercial Potential written in large letters
all over it. Record buyers, bless their little cotton socks,
were excited. Even journalists were excited for a change.
The record company, flushed as they were with their recent
giant hits with Michael Jackson and promising new comers Wham!,
were beside themselves with excitement. Dollar signs flashing
in the eyes of the faithful, they asked young Matt when he
would bring forth the inevitable next one.
There isnt going to be a next one, said
Matt Johnson. And he simply dropped out of the public gaze
for nearly two years.
Dramatic or what?
Whilst it is very true that voluntary retirement ages have
been sliding slowly down, 22 is a little bit previous, dont
you think? And whatever happened to Matt Johnson, anyway?
Where on earth have you been all this time?
After Soul Mining I spent a year just talking about
that album. I spent the first half of 1984 in America, and
my enthusiasm for it all just dried up. I felt that I really
didnt know which direction I wanted to go, just bored,
fed up with music. I decided to get my domestic situation
in order, cos Id been living out of plastic bags
more or less since Id left home, I didnt have
a place to practice, or to relax, so I decided to get my life
straightened out and take stock.
I took so long away that I lost any urge to write songs.
It was fortunate that I could afford to do that if
I hadnt been able to, things might have been different
but luckily, I had a bit of money from the record advance.
If Id have done another one straight after Soul
Mining it probably would have sounded too similar. It would
have been an easy option, from a commercial point of view
particularly for America, because that album was very easily
accepted.
Following a successful album immediately with a similar one
seems to be a difficult thing for people not to do.
Lots of people in bands are scared of people forgetting
them. Theyre scared of taking a break, scared perhaps
of losing whatever it is theyve got. Theyre scared
of another band coming up behind them and stealing their thunder
.Ive
always felt immense self-belief in my own work, anyway
and I knew that I would come back with a stronger album
than the last one, as I will do again with the next one!
Ive always considered music to be a by-product
of my life, and youve got to live a life to comment
about it. I think many bands get themselves into this situation
where they do an album, then promote it, do a tour, and by
the time theyve finished that, theyve maybe got
two weeks off and theyre back in the schedule again.
That is not my idea of fun: the reason I got into music is
because its supposed to give me the freedom to do what
I want to do.
Its important to live a life and mature as a person.
Its unhealthy to be involved in music the whole time.
I use a lot of sporting analogies in my work, to psych myself
up. I find it inspiring to tell myself that Im coming
back into the ring after a lay-off.. did you hear that Sugar
Ray Leonard is making a comeback? Hes going to fight
Hagler!
Whaat? Hell get battered!
Ive got a lot of respect for someone like Marvin
Hagler. I find him quite inspirational, just the pure discipline
and motivation of the man, the ability to keep your feet on
the ground with every success that you have, to keep looking
up instead of looking down.
And so, onwards and upwards. The new album, Infected, is amongst
the best albums of the year, and a giant leap from its illustrious
predecessor. Johnsons sound and ideas are dovetailing
together beautifully. Infected is painted on a massive canvas,
taking time-honoured compositional technique (Tin Pan Alley
Classicism), rolling it up with state-of-the-art split level
noise deployment and delivered in a wild variety of voices
most of which emerge from one rather versatile larynx.
You have a great variety in your voice on record
Yeah, it can be quite deep, much deeper than my speaking voice.
On this album its quite aggressive, more confident really.
On Soul Mining I had tonsillitis, I mean I was quite sick
generally, and the songs were sterilised in the production,
a lot of the venom and the aggression was taken out of them
this time I deliberately kept it all in, and a lot
of the mistakes and other things. I was more sure of what
I was singing about, which makes a big difference: I dont
believe you can sing with
..vigor, if youre not
sure about your subject matter.
I was pleased with the way the blues influence had come
through on this album
because Id been listening to a lot of blues over the
last couple of years. Although Id always liked Blues
Id never really sat down and listened to it. There was
one tape in particular, of various people, that I spent about
two weeks just listening to the blues. I couldnt write.
Id completely dried up so I just sat listening to this
tape, drinking. I was tracing back to the roots really
What Lets have another drink and talk about the
blues?
Yeah, it fits very well with that romantic idea doesnt
it? Looking for the answer in the bottom of the glass. You
can fit in better to your surrounding when youre listening
to that stuff. I found with the blues that there was a purity
there; although that music, like contemporary hiphop, is very
macho and egotistical in one sense, another sense it is very
unselfconscious, unaffected. Thats what I tried to get
back to with this album.
I was going to be working with Tom Waits on Heartland,
Out Of The Blue and another couple of tracks I dont
remember; Heartland because I saw that as being about similar
sentiments that he is writing about in America. Really, I
had the songs very thoroughly worked out already, the demos
that I sent him were very explicit, But I wanted the sound
of the album to be very diverse. The stuff with Roli (Mosiman,
formerly of The Swans) was more electronic, and harder. I
wanted to get back some of the rawness of the first album,
Burning Blue Soul, though obviously this is a much better
album. Thats what was lost during the period of Soul
Mining, which was more sterilised and much more poppy than
perhaps it should have been. I have never had two tracks with
the same instrumentation. Its given me a lot of ideas
for the next album which will be off in another direction
again.
Its frightening that Radio Ones censorship
extends beyond the station, into record shops and peoples
homes.
By way of a bonus, there is a video album completing what
American leezhure moguls may well be calling The Infected
Carn-cept even as I write. Shot in London and on location
in New York and, erm, Bolivia, Infected - The motion picture
(as it might have been called, but wasnt) is another
striking piece of work altogether. It was a large collaborative
effort, directed partly by Peter Christopherson, partly by
Tim Pope and partly by Mark Romanek, it does for the music
what most promotional videos merely stab at: it provides an
expressionist and provocative counterpoint to the lyrical
content few of the tracks are taken literally in the
film. The video album taken as a whole makes up in daring
originality what it may lack in overall coherence which
comes of putting the project together at breakneck speed on
a limited budget.
I wanted it to be a reflection of my ideas and my personality,
and for the people I worked with to have empathy with my work.
I wanted to represent the songs, and the last consideration
was whether MTV would show it. The people I chose to work
with like Tim, Peter, and Mark, were people who would work
with me rather than for the record company. That was very
important. Also I do consider video to be a relevant art-form
in itself and its something I want to get more involved
in in the future. There are a couple of film projects Im
going to be getting into over the next year or so
.
The bulk of the video was done in a month, probably
the most intense month of my life. Too many things went on
to describe . I had some terrible low points in Bolivia, with
a hard schedule and altitude sickness, and if we hadve
been in Britain in that state I would have packed it in and
gone home, but you cant if youre on the other
side of the world. I was getting vertigo just looking at maps,
seeing how far away from home I was: the plane journey took
thirty-eight hours, getting back, it was horrific. But there
were incredible high points as well.. most of which I cant
really talk about
.
Matt Johnson is a fortunate man, in the very obvious sense
that record companies wishing to exploit his conspicuous and
undeniable talent see that they must accommodate what they
perceive as his eccentricity. I t is a rare talent indeed
that is conspicuous enough for a major company to see that
far. Would that radio programmers were as sensitive. These
self-styled guardians of the nations morals are very
unhappy about the record. The reactionary BBC banned the Infected
single from daytime radio play, on the grounds that a line
in the song namely from my scrotum to you womb,
would be offensive to some listeners. Presumably those who
never took Biology lessons at school.
First of all they asked my to remove the offending line,
which I foolishly did, and then they said they still wouldnt
play it because people could still by the record. Thats
really worrying, to think that their censorship extends beyond
their station, into record shops and peoples homes.
So providing people are unable to buy the record, they would
be prepared to play it?
They said that if Id make the radio version commercially
available, then they would play it, but I drew the line there.
Im prepared to lose that single and anyway, Im
more concerned with the International scene that just with
Radio One. Forget it! I know that Infected wasnt as
successful a single as it should have been in this country.
But you cant let those people have their own way. Wait
till they want me to appear on one of their programmes.
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